Facebook Ads
Facebook ads are targeted to users based on their location, demographic, and profile information. Many of these options are only available on Facebook. After creating an ad, you set a budget and bid for each click or thousand impressions that your ad will receive.
Your ad is what your customers or audience will see. This is where you choose your ad format and creative including images, videos, news feed text, URLs, display link text, and a call-to-action (CTA) button. The bottom level of the Facebook campaign structure is where you choose your ad creative.
When you include a link in an ad you have the option to add a description. When your ad appears in the News Feed placement the description will show dynamically. This means the description will only show in your ad if it's likely to appeal to the person seeing it.
6 Features Facebook Should Add (But Probably Never Will)
Unfiltered, Chronological News Feed. Most people want this, but Facebook won't let us have it. ...
1. Passive Friend Requests. ...
2. Mark Posts as “Read” ...
3. Filter Posts By Keyword, User, Type, etc. ...
4. Turn Off Comments / Likes on Posts. ...
5. Message Filtering And Mass Delete. ...
“Saved” Posts. ...
6. Searchable History.
6 Ways to Make More Out of Your Facebook Ad Campaign
1.Don't Let Facebook Do Your Bidding. ...
2.Promote Your App With Mobile App Install Ads. ...
3.Make Sure Your Testing is Rigorous. ...
4.Take Advantage of Facebook's New Ad Exchange, FBX. ...
5.Don't Let the Limitations of FBX Slow You Down. ...
6.Take FBX to the Extreme with Search Retargeting.
Modern technology allows advertisers to create more effective and impressive ads for television, print, radio and the Web. ... With a range of powerful tools at their disposal, advertisers can create visual messages that appeal more personally to specific consumer groups.
Facebook Ads
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